Friday, 26 April 2013

Smartphone Platform Loyalty

Smartphone Platform Loyalty:
John Paczkowski, on a report by Yankee Group analyst Carl Howe:

So, Android’s seemingly inexorable ascension over the iPhone? Not
quite so inexorable anymore. Apple’s smartphone continues to gain
share over devices running Google’s mobile OS in the U.S.; so much
so that, according to the Yankee Group, iPhone ownership in the
U.S. will exceed Android ownership by 2015. The reason: Platform
loyalty.

Bold projection.

No comments:

Post a Comment